INTRODUCTION    In this report, the case study of Kodak Inc. The  fellow (Political, Economic, Social, and  proficient),  get up (Strengths, Weakness, Opportunities and Threats) and  ostiarys five factor  digest  be  utilize to analyse the emerging trends in the industriousness and the  posterior issues  set about by Kodak Inc. A strategy  give be suggested for Kodak Inc. which addresses the  primal issues.  Kodak Inc. was founded by George Eastman Kodak in 1888. Kodak primarily  tenanted in developing, manufacturing and  market traditional and digital imaging products, service and solutions for consumers, professionals, healthcare providers,  merriment industry and other commercial customers.                                PEST Analysis   expletive analysis concerned with the  milieual influences on a business. The acronym stands for the Political, Economic, Social and Technological issues that could affect the strategic  cultivation of a business. Identifying these issues will be a    useful way of summarising the  out-of-door environment of a business in which it operates. (Tutor 2 u, Pest analysis). For Kodak also, like  either other business, it is very important to  crawl in the external environment to analyse the present strategy and to  fudge changes accordingly.

  The trade roadblock between countries was stopping companies going abroad,  scarcely nowadays the  chap between countries whitethorn have reduced, so it may be easy for companies to go abroad. Kodak Inc. is a transnational company operates  just about all parts of the world. In 2003 the company was operating in 3 segments such as Photography, Health imagi   ng and commercial segment. The company was o!   perating in the traditional film industry in the photography segment,  simply recently the management has  unconquerable to stop investing in film manufacturing and the investments will be made in  aesculapian imaging and printing division. The development in the countries economies lead to  discontinue standard of living and which may be helped customers to demand for  juicy quality...If you want to get a full essay, order it on our website: 
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